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Understand your customers and respond to their behavior in real-time to give them what they want, when they want it.

SAP Hybris Products for Marketing


The technology to help marketers acquire and retain the ideal customers, engaging them with a relevant experience that spans the entire customer lifecycle.

Build dynamic profiles of your customers and use them to gain deep insights so you can adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change, track and seize new opportunities.


  • Marketing Automation

Simplify and energize marketing automation campaigns.


  • Plan, Personalize, And Optimize The Customer Journey.

Connect interactions from any channel or device, combining customer data and behaviors to create real-time relevant communications that are delivered on your customers' terms.


  • Content Marketing

Create rich customer person to build content around, and align with campaigns.


  • Measure Business Impact

Measure the impact of every interaction on your business so you can see what is working and what is not, and optimize your strategy and tactical plans in real time.